Impacting the SME e-commerce ecosystem with growth and equal funding opportunities
When it comes to funding, large-scale businesses have always had smoother access to credit whereas most SMEs struggled with their cashflows. And this is where we come in. We’re here to offer tailored growth solutions to make it a level playing field for SMEs. Our mission is to provide extremely fast, flexible and insightful funding to SMEs businesses across the MENA region.
Every (good) business starts with a problem. And ours was obvious: The available funding options sucked. From extremely slow processes and complicated equity finance to intimidating personal guarantees, we came to realize that, instead of serving them, traditional funding methods were not only inaccessible to brilliant e-commerce Founders, they were actually scaring them off. And this is when a lightbulb went on and our Co-Founders, Ahmed Coucha (CEO) and Khaled Nassef (CTO) got to work.
Being the former CFO and Co-Founder of Kijamii, the regional, award-winning digital Advertising Agency, Coucha experienced first-hand what challenges SME Founders faced. Together with Khaled Nassef and Sherif Bichara (who later joined the founding team and is now leading FlapKap’s FinOps), the three partners took it upon themselves to tackle every Founder's pain points. With Nassef’s experience and passion for Tech, Coucha’s love for Digital and Entrepreneurship and Bichara’s expertise and interest in finance, they introduced a modern, founder-friendly funding solution for founders in the MENA region.
Incorporation in Cairo
1st Brand onboarded
Our Team is Growing
Want to join our All-Star team of super talented, tech-savvy, coffee-drinking, pizza-loving individuals?
We'd love to have you on board.